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Social Media: Using Video

The truth is, video marketing (as in having professional videos done) can be very costly and from an economical stand point, it doesn’t make much sense. Videos can cost anywhere from 300-2000 depending on quality, and that is a large amount to invest in all your listings. However, on that million dollar listing, it may be something to consider. However, you should keep in mind that today’s post is all about making some great videos the DIY free way (meaning free!).

Once again, just as in the previous post on Photo apps, there are many video apps, but I am only going to touch upon my two favourite DIY apps – Instagram and Hyperlapse (both the same company, but different purposes).

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Social Media: Using Photo Apps for Real Estate

There are hundreds of apps that you could potentially use for sharing photos on social media, but I personally haven’t used all of them (I’ve used lots though). I am, however, going to share some of my favorites.

Firstly, I want to start off by saying that I highly recommend you take advantage of your smartphone with these apps, because it will give you more authenticity, it will allow people to connect with you on a more personal level, and people are generally more interested in posts that involve pictures or video (especially ones that look good).

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Social Media: Scheduling Posts

Post numéro deux. Maybe you are already coming back for more, maybe this is the first post your reading, and maybe after this, you’ll never want to read another post of mine again. But that’s all for you to find out in this post’s topic on scheduling social media posts.

Carrying over from the previous post in the series, social media can be a lot of work. It is, infact, a full-time job for many people, and your first job as realtor is understandably and obviously real estate. Social media is just a part of your marketing tactic. Thankfully, some wonderful people have realized this and have provided us with excellent solutions to setup posts now to be shared in the future.

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Smokers Can Ruin Property Values

We all know that smoking is hazardous for our health, but it also takes a toll on real estate properties. Leger Marketing conducted a survey of Ontario realtors and has some powerful statistics to report. Almost 90% say smokers’ homes are difficult to sell and that resale values are lowered when there has been smoking in the home, anywhere from 20 to 30% less than comparable homes in the area.

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The scientists at the University of Southern California have put together a 3-D printer that can build a house in 24 hours. Thats right, A HOME IN 24 HOURS. So go back watch that video explanation again of printers making these smaller objects, and now imagine a HOME! A full-size home! Try finding a contractor that can make the same promise as this printer can.

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Putting A “Pin” On Creativity

All of us have lots of creative juices flowing in our minds, but sometimes gaining access to them can be a bit of a challenge. For myself personally, I find that one of the best ways to spark my own individual creativity is to seek stimulus elsewhere. Depending on what type of inspiration I’m looking for, my sources will vary, but when it comes to coming up with a new design for a room in my home, or anything home related for that matter, Pinterest is my go-to source.

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Nextdoor is another social networking application to add to the fleet of them already on our smartphone. The cool thing about this one is it might actually be useful. Nextdoor provides a FREE private social network for you to connect with your neighbor’s and build an online community. It offers an easy way to connect with one another to build a safer, more connected community by providing tools that can help you:

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The London Transit Commission has made a substantial investment into the acquisition of the appropriate software that will enable Google to be integrated into their bus routes, including an enhanced trip planning functionality. Soon we will be able to go to Google Maps, key in our starting point and ending point, and Google will suggest the best bus route, as well as information on bus arrival times. As a daily rider of the transit system, this is something to look forward to as it will facilitate bus navigation around the city.

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One of the “fun” things about owning a home is property taxes. Who doesn’t love taxes? A property tax is based on the value of a piece of real estate, and is assessed by the local government. While we usually never question the tax we are being charged it is important to at least have a general understanding on how property taxes are determined so that if you ever question the amount you are being charged you know where to look.

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When it comes to real estate, you need a solid marketing plan in order to create maximum exposure for your property.

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